Episode 33: Carissa Campeotto, Trendi

Continue reading Episode 33: Carissa Campeotto, Trendi

In Canada, we waste 60% of the food we grow, making us the worst country per capita for food waste in the world. Today’s guest is Carissa Campeotto, Co-Founder of Trendi. Trendi uses robotics, upcycling, and social change to combat the excess and unnecessary waste of misfit food from farms, retailers, cuttings from processors, and waste we produce in our homes. When Carissa was running her own juice and smoothie bar, she noticed the business was not profitable because of its high product costs. She knew there had to be a better way. Upon recommendation, she started using misfit fruits and vegetables, transforming her end product into the same delicious juice and smoothies but at a 40% cost reduction.

Carissa speaks with Marco on launching BioTrim, the fully autonomous mobile unit that stabilizes food at the farm level she designed with her co-founder, Craig McIntosh, the importance of working with agriculture superclusters, and how their smoothie machines have helped them connect with their consumers in a fun and educational way. With an increased global interest in Trendi’s automation units, Trendi is setting the bar high in the « practice what you preach » department by actively getting to the core of our food waste issue. 

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